“Panos’ Brew” is Sonicbids founder/CEO Panos Panay’s weekly (or more) post about whatever happens to be on his mind. Look for musings and observations on entrepreneurship, the state of the music business, his experiences with members, interesting things he’s seen in his travels, or just about anything else.
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Sep 30
Over the past year we’ve experimented with a number of free listings on Sonicbids, sponsored by consumer brands (Gap, Converse, etc.) They’ve been very successful in terms of attracting thousands of submissions (their objective) but not always in getting only the highest caliber of bands.
There are a number of reasons why we don’t have all submissions be free (I’ve covered the topic on a number of occasions), and Seth Godin articulates its very well in a blog post called “If Craigslist cost $1”.
I’d love your thoughts.
Panos
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