“Panos’ Brew” is Sonicbids founder/CEO Panos Panay’s weekly (or more) post about whatever happens to be on his mind. Look for musings and observations on entrepreneurship, the state of the music business, his experiences with members, interesting things he’s seen in his travels, or just about anything else.
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I’m a big fan of Malcolm Gladwell’s writing, even though every once in a while his points tend to be a bit fuzzy (I thought Blink was so-so). That said, he never stops being thought-provoking all the while being entertaining.
This week he has a great article in the New Yorker called “How David Beats Goliath” which I found absolutely fascinating. Basically, beat your opponent by competing on your terms, not his. If you’re part of the indie music scene, be it as an artist, promoter or businessperson, give a read – and take heed.
His point is consistent with his new book “Outliers” which discusses how in many ways, the difference between people who are superstars in their fields and everyone else is sheer effort. Turns out, people like the Beatles, and Tiger Woods, and Bill Gates all put in at least 10,000 hours of “practice” before they mastered their respective subjects.
Practice does make perfect. And beats the opponent. I’m going back to work now.
Panos
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